---
title: "The Road To Ruin Is Paved With ROI"
date_published: "2024-09-23"
date_modified: "2024-09-23"
permalink: "https://www.samtomlinson.me/insights/the-road-to-ruin-is-paved-with-roi/"
taxonomies:
  Categories:
    - "Article"
  Tags:
    - "Analytics"
    - "Consumer Behavior"
    - "Economic Analysis"
    - "Marketing"
seo:
  title: "The Road To Ruin Is Paved With ROI"
  description: "As the leaves start to change and the air gets a bit colder (at least where I am in the mid-Atlantic), the number of meetings appearing on my calendar with titles like"
  canonical_url: "https://www.samtomlinson.me/insights/the-road-to-ruin-is-paved-with-roi/"
---